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International Journal of Pure & Applied Bioscience (IJPAB)
Year : 2018, Volume : 6, Issue : 2
First page : (1434) Last page : (1438)
Article doi: : http://dx.doi.org/10.18782/2320-7051.6487

Status of Floriculture in India: With Special Focus to Marketing

Dilip Vahoniya¹, Shakti Ranjan Panigrahy¹, Deval Patel² and Jilesh Patel^1
1International Agribusiness Management Institute, Anand Agricultural University, Anand, Gujarat
²Food Processing Technology & Bioenergy, Anand Agricultural University,Anand, Gujarat
*Corresponding Author E-mail: panigrahy.shakti@gmail.com
Received: 17.03.2018  |  Revised: 22.04.2018   |  Accepted: 27.04.2018  

 ABSTRACT

Floriculture is an age old farming activity in India having immense potential for generating gainful self-employment among small and marginal farmers. In the recent years it has emerged as a profitable agri-business in India and worldwide. Searching of market is essential tenet for each and every producers of floriculture which propels them to go for producer association, as it improves the quality and value of the products. Netherland is the best production hub in world forum where as India exports more to USA and United Kingdom these days. Southern India controls the major production of flowers whereas West Bengal is number one in cut flower production and Tamil Nadu is number one in loose flower production. Though market of flower is unscientific and unorganized still some specific market like K R Market (Karnataka), Dadar Market (Maharashtra) gives a better platform for floral marketing. Artificial flowers are major thrust in this market sphere these days.

Full Text : PDF; Journal doi : http://dx.doi.org/10.18782

Cite this article: Vahoniya, D., Panigrahy, S.R., Patel, D. and Patel, J., Status of Floriculture in India: With Special Focus to Marketing, Int. J. Pure App. Biosci.6(2): 1434-1438 (2018). doi: http://dx.doi.org/10.18782/2320-7051.6487