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Indian Journal of Pure & Applied Biosciences (IJPAB)
Year : 2019 , Volume 7, Issue 3
Page No. : 595-599
Article doi: : http://dx.doi.org/10.18782/2320-7051.7584
Extent of Exposure to Selected Electronic Media by Garo Farm Women in West Garo Hills of Meghalaya
Silkame N. Sangma1, Puspita Das2* and Ranjan S. Karippal3
1Final year post graduate student, 2Professor & Head of Department and 3Professor
Department of Extension Education and Communication Management, College of Community Science,
Central Agricultural University, Tura, Meghalaya, 794005
*Corresponding Author E-mail: puspitameghalaya@gmail.com
Received: 10.05.2019 | Revised: 16.06.2019 | Accepted: 24.06.2019
ABSTRACT
The study was carried out to analyze the use of radio and television programmes by farm women in West Garo Hills district of Meghalaya. A total 100 respondents were selected from two blocks consisting four villages randomly for study. Data were collected by using pretested interview schedule through interview method. Farm women preferred ‘News in Garo’ which ranked 1st followed by ‘Mother’s milk is best for baby’ ranked 2nd and ‘Government welfare scheme’ ranked 3rd from radio programmes. Among from television programmes farm women preferred ‘Self help group programme’ which ranked 1st, followed by ‘Orange cultivation in Garo Hills’ ranked 2nd and ‘Mango grafting’ ranked 3rd. Farm women often faced problems in gathering information from radio and television as they do not get time due to overloaded home activities. Inconvenience of time and electricity problem were the other major constraints faced by them.
Key words: Radio, Television, Preferences and Problems.
Full Text : PDF; Journal doi : http://dx.doi.org/10.18782/2320-7051.7584
Cite this article:
Sangma, S.N., Das, P. and Karippal, R.S., Extent of Exposure to Selected Electronic Media by Garo Farm Women in West Garo Hills of Meghalaya, Int. J. Pure App. Biosci. 7(3): 595-599 (2019). doi: http://dx.doi.org/10.18782/2320-7051.7584
